Technology is a means, not an end. From my experience, the artwork always prevails over everything else. Art is art, regardless of the technique, format, or medium. It is timeless, embraces everything, allows everything, remains in memory, and functions on its own. Technology may be present, evolve, change, fail, or disappear. Starting from this premise, I use in my work the technology of each moment, the one that best adapts to each of my projects and integrates best with the space and the audience I address, giving new dimensions, uses, and utilities to my work. To create new spaces, and also to encourage new debates. Technology places my work before the challenges of change, innovation, and time, before its own ability to adapt to different contexts, before its own capacity for reinvention and growth. (…)
I use technology for utility. Furthermore, the use of technology in art means raising the standard, not remaining in a comfort zone. Rigor, responsibility, not trivializing the tech aura surrounding technology, especially when I work on educational projects and even more so when they concern medical-scientific topics. It is essential for me to create not only thinking about what I want to show, but also about what the audience is going to see. This translates into how they are going to see it through these technologies, how they will interact with them, what these technologies facilitate and what they do not, what they add to the artwork, whether this is clearly conveyed to the audience, etc. I do not seek for the viewer merely to guess, but above all to understand easily. That is why it is extremely important to know how to communicate and convey all of this properly and in due time. My work is not purely symbolic, which is why it must be explained well so that it also fulfills its educational function. The artwork is no longer just an exhibition frame for contemplation or reflection, but rather it invites interaction through different tools and technologies. Moreover, the artwork itself explains and encourages reflection on the opportunities and challenges of these technologies applied to art in order to educate, inform, and also entertain, because that playful layer of surprise and fantasy is never absent from my work. (…)
While the canvas remains isolated in its physical space with its protagonist looking at the viewer, the artwork allows all kinds of interpretations. When the viewer understands that it is also a space with living and constantly evolving layers, the artwork begins to explain, communicate, describe… it grows and reinvents itself and invites interaction, and then the viewer’s perception changes, as does the role of the artwork. It is not merely contemplative work, but rather work that invites people to enter its different dimensions and interact with them. Work that seeks to be useful through content, creativity, and technology, raising a long list of questions far beyond what it symbolizes or how it is made. (…)
In my work, I do not experiment with science, I explain it. Throughout my professional career in the field of scientific communication and dissemination, I have learned that what is not seen does not exist, and what is not explained is not understood. In the field of science, especially in medicine, dissemination is essential to understand, raise awareness, encourage participation in prevention and early diagnosis, and promote healthy habits. Technology offers the perfect tools to facilitate the educational process, which has its own rules and particularities and requires rigorous and detailed organization of content, making it understandable and adapting it to different audiences. Technology allows this educational work to be more effective. In this context, art becomes the perfect framework to generate the first visual impact, the one that captures attention and creates an entry point into toward the medical-scientific content contained in the work. Science in my work is not a lever but a central discipline that requires rigor, time, and commitment to be explained clearly, documented accurately, and supported by accredited references. In my work, science is not an instrument to give visibility to art or to experiment with profound hypotheses; rather, art is a means to convey science in an understandable and accessible way to the public. It is a medium for the dissemination of science in its most precise sense. (…)
In my case, technology has allowed me greater autonomy, not only in the creative process, but also in communication and logistics. It enables me to move my work across different fields, beyond the art ecosystem and without spatial limitations. It also facilitates access to institutions with projects adaptable to each audience. It encourages validation through the work and its impact, not only through circles. The artwork can exist and circulate autonomously, and that is very empowering. It allows for a global and heterogeneous presence, participating in different contexts and spaces with all kinds of audiences. It is real interdisciplinarity, not just a headline, and it is sustained over time through projects that may be difficult to categorize but are understandable when communicated properly. Knowing how to argue for our work and exemplify it with real facts not only validates our discourse, but also reduces the cliché of frivolity or the stereotypes about digital art that sometimes tend to underestimate our projects. Less and less, but it remains important for the discourse to be translated into or accompanied by facts: method, development, results, etc. Of course, technology also allows me to archive the progress of the digital ecosystem, which today is what it is and tomorrow presumably will be too, although surely in another form. (…)
When we work with technology, my experience confirms that we must be prudent. We must bear in mind that technology evolves, changes, and may also disappear. We must think and work with a global vision. The acceptance and adoption of digital formats, virtual environments, and ecosystems that merge physical art with technology are not homogeneous, nor do they move at the same pace. That is why it is important to understand each context in order to provide real value and not merely follow the trend of the moment. Even if the project has an expiration date, we should seek ways to make it memorable. It seems impossible to stop technological progress, and it seems unlikely to predict where it may lead. But I believe, and I have always believed, that we must stay close to it, and if we can be inside it, even better. Above all, we must remain attentive. We must deeply understand the field in which we are working. We must look at the possibilities offered by digital environments beyond the headlines and actively participate in their evolution. Only in this way can we thoughtfully address the challenges and make the most of the opportunities, even if they are temporary, without letting them pass by. To be part of it not only from the theoretical framework, but also through creation and implementation, with judgment and responsibility. And if we can contribute value, all the better. (…)
Read the full interview in Barna Diario, Barcelona James Magazine Italy, and Montecarlo News Monaco