To win you have to compete. Art constantly competes with itself and always wants to be the first in everything, timeless, unique and different. Art, although it seems close, is unattainable. Although it seems simple, it is incomprehensible. Although it may seem like everyone’s, it is only its own. Art can afford all luxuries. Art is style. Our style makes us unique.
I create art faithful to my style, recognizable. I also create infinite ideas made of infinite versions. With all the characters and with all their stories and with all their settings. In my art I want everything because in my art I have space for everything and everyone. Digital art allows me to create everything as many times as I want, whenever I want and however I want. It allows me to make art endless, art that grows over time, grows with all its versions and always gives its best version. Art that competes with themselves to be the best and the first to enthuse and make happy those who contemplate it. Timeless. Unlimited.
Houda Bakkali
“Houda Bakkali has created her own style through very visual and recognizable digital creations, very much her own, because they are made based on technique and soul, the two central pillars of her work.” Agencia EFE
Houda Bakkali, beyond Digital Art
“The style of Houda Bakkali is unmistakable and derives from a sophisticated and often ironic mimesis of the popular contents of the urban environment, reworked through a lively chromatic pop range and an elegant and essential design. The artist seems to consider the urban scene as a festive visual spectacle in which the images imply a multiplicity of messages, of logical, emotional and symbolic meanings: metropolitan details coming from different cultures flow into her works, unexpectedly merging into a new balance without generating conflicts. If the 60s Pop Art turned its investigation to the complex and multiform panorama of the great western metropolises with the intent to carry out an irreverent reconnaissance of mass culture, Houda Bakkali widens the field of investigation to a sort of extended macro continent that reflects in a more updated way the new integrated topography of the world, increasingly founded on inevitable mutual implications.
Her language shares with the “historical” Pop Art the intent to arouse in the viewer an immediate response and the awareness that the multi-faceted cultural horizon in which we find ourselves living is a reality that cannot be evaded or denied, but must be investigated and understood in its formative factors and in the interconnections that animate its dynamics. In recent decades, society has profoundly changed: well-being…” MORE
Journey through art..., inspiring the future
First ever solo digital and immersive art exhibitions inside two international airports
Houda Bakkali developed the first ever two solo immersive exhibitions merging canvas, augmented reality, virtual platforms and the female figure as the protagonist in two international Spanish airports: Adolfo Suárez Madrid-Barajas International Airport and Málaga-Costa del Sol International Airport.
Pioneering project that weaves art and new technologies with the empowerment of Arab women as protagonists in 6 Civic Centers of Barcelona City Council
For three months, Houda Bakkali created a crossroads between 6 civic centers of Barcelona City Council using digital art, immersive exhibitions, audiovisual & multimedia content, theoretical-practical workshops and virtual platforms as a link. A pioneering and widely recognized project that closed International Women’s Day with a tribute to feminine power. MORE
Bakkali signed the first ever AR & multimedia project based on Don Quixote
Bakkali signed the first ever global-digital project based on the most universal literary work: Don Quijote de la Mancha. The project is based on immersive art, audiovisual & multimedia content, web3 concepts and different masterclass about art and tech. The female figure is the protagonist. Her work was presented during International Book Day, 2023 at Casa de Castilla la Mancha in Madrid. MORE
Art beyond art
Houda Bakkali’s work interweaves art and dissemination of new technologies applied to creativity in different fields such as art, education, medicine or sports.
Her work as speaker has been recognized by spaces such as the Civic Centers of Barcelona City Council, the WorkCafe of Santander Private Bank, art schools, different town councils, public and private institutions…
Art and Health
Since 2009 Houda Bakkali has developed an educational and informative project on communication and health. She interviewed more than 100 top doctors, as well as developed different academic, graphic, multimedia and audiovisual works on communication and health. Her newest project (2023), awarded with the American Illustration 43 in New York, highlights the effectiveness of combining art and tech for information and breast cancer prevention. MORE
From Italy
Sanremo, iconic Italian city, capital of flowers and music, is one of Houda Bakkali’s biggest inspirations. The city host her artworks at the Flower Museum. Her art was received by the president of the Communal Council, the mayor of Sanremo and the councilor for culture. Likewise, she presented her series “Loving Italy” at the legendary San Remo Casino, where she was received by the president of the Communal Council.
Iconic TIME Magazine
Houda Bakkali, was selected for an NFT drop by the acclaimed TIME magazine, with her digital art inspired by Monaco and Sanremo. TIME, the first weekly in the United States with 100 years of history, invited Bakkali in September 2021 to be a part of the first Web3 artists group of this iconic publication.
With TIME magazine she exhibited at Dreamverse, the world’s first show of digital art and Web3 technology held in November 2021 in New York city.
Paris, Cannes, Biarritz, NY, Geneva, BCN, Málaga, MAD and beyond…
Bakkali exhibited her colorful art and AR in Paris at Carrousel du Louvre for three times. She also exhibited in iconic spaces such as Pointe Croisette in Cannes, Biarritz Casino and Biarritz Congress Palace, where she presented her art to the city’s mayor. Likewise, Houda Bakkali developed an immersive, multimedia and virtual exhibition at the legendary Alliance Française in the frame of the 40th anniversary of this institution. Since beginning her artistic career in 2008, Houda Bakkali has exhibited at public and private events worldwide.
From Monaco with Heart
Houda Bakkali exhibited the first canvas with augmented reality during the first contemporary art salon held after the covid lockdown (08/2020). The event was celebrated at the iconic Monte Carlo Circus space. Likewise, for years, Bakkali has exhibited immersive art on numerous occasions at private events in the Principality of Monaco.
Her new series ‘Monaco with Heart’ (2024) was created as a trilogy that “pays tribute to colour, feminine beauty, the joyful spirit and the dolce vita that Monaco inspires”.
Paradores
For first time these iconic spaces hosted an exhibition focused on Arab women and digital art. Paradores was inaugurated on 9 October 1928 and is a Spanish state-owned chain of luxury hotels that are usually located in historic buildings.
Bakkali exhibited her colorful art at Parador de Lorca and Parador de Córdoba, likewise she presented her immersive art at Parador de Cangas de Onis and Parador de Soria.
Awards
Houda Bakkali was awarded with the New Talent Award at the International Festival Artists of the World in Cannes (France), event sponsored by the city council of the French city, likewise she was honored for four times with the prestigious American Illustration award and with the International Motion Awards in New York, a competition that chooses the best illustrators in the world. Bakkali was awarded four times with the Graphis Silver Award (New York), as well as several honorable mentions. Likewise, she was awarded in different international art and design competitions such as the London International Creative, Paris Design Awards, Creative Quarterly in New York, etc.. She is a part of 3×3 Magazine in New York, which for two decades has been selecting the best international illustrations. For two times she was selected as “Distinguished Artist” by the Canadian magazine ArtAscent and received the “Excellence Award” by the French magazine Circle Foundations, among other distinctions and recognitions. Her series of illustrations “Creativity against Covid-19” was a part of the global #UNCOVID19BRIEF campaign of creatives against covid launched in 2020 by the United Nations and her piece was awarded by the International Motion Awards competition in New York. MORE
The duality of art
Digital artist Houda Bakkali releases her new series “The duality of art” to honor International Women’s Day 2024. Her new artwork interweaves illustration and digital collage with augmented reality. Her art represents women through the strength of color, rhythm and optimism. It also draws the duality of art according to the artist’s concept.
Likewise, this series once again puts the binomial of new technologies and art in focus. Art, according to Bakkali, has new utilities and uses: “Digital art is useful to inform, train and entertain. It makes art more accessible, simpler and democratizes it. The static canvas begins to have a value beyond art, it gains new uses and a new utility capable of growing and adapting to new spaces, stories and actors. Digital art is experiences and continuity. New technologies create a dynamic and creative ecosystem focused on enhancing communication, visual strategies. The power of creativity are the perfect tools to honor dates as symbolic as International Women’s Day.” Houda Bakkali
The duality of art
“Seeing life in a monochromatic version is an option. Seeing it in infinite colors that have not yet been invented is another option. Wanting absolutely everything, without fear of ambition. Art of turning happiness into a habit. Art as a tool for conversation, because art speaks – about beauty and love – and knows how to listen. Art floods the world with enthusiasm, capable of overcoming uncertainty. Art challenges distant and opposite worlds with creativity. Art uses the power of tenderness and the fascination of beauty as tools. Art uses kind words, the right ones. Art excites, captivates and can change everything. It is that captivating dynamism that immortalizes powerful women, those who do not need spotlights or headlines to shine. Those who believe in a hopeful future and build it. Those of the invincible force of affection and contagious enthusiasm. They turn the Mediterranean blues into celebrations of freedom. Women who flood the world with colorful ideas without justifying themselves for loving all the beautiful things in life. Women who love. Women who observe serenely, who do, who unite. Their silence is an overwhelming voice of freedom, which when heard among the noise of nothingness conquers everything.” Houda Bakkali
BLUE SEA
“Happiness should be a habit of life. In this piece, the desire to conquer the world and dream big is hidden behind a sea of waves and blue colors of different intensities. Fear paralyzes. It invites involution, silence, closing and diminishing. It invites nothingness, the absence of everything. Art must transform the world, bring us closer to what differentiates us, build bridges that help build a hopeful future and challenge the monochromatic with creativity and energy, turning it into a new story capable of growing full of light and color.” Houda Bakkali
COLOR TIME
“Art does not need to be defended or described. Art unites us. It invites us to create without fear or prejudice. In this piece, the monochrome hidden behind the blue waves becomes an explosion of all colors. Infinites. Joyful. With a powerful look. Kind. Enthusiasts. It’s time to unite. Of diversity and beauty. It is the absence of nothingness. It is the pride of everything, absolutely everything, achieved. Powerful dreams fulfilled. Together. This piece represents the art that brings us closer and makes us free. It is a dynamic and captivating world of powerful women, the eternal ones. Those who live a lifetime, those who know they never leave.” Houda Bakkali